on BIRKENSTOCK Group
BIRKENSTOCK Unveils HIGHWOOD MOC LACE LOW Shoe
BIRKENSTOCK has launched the HIGHWOOD MOC LACE LOW, strengthening its portfolio in the closed shoe category. This new silhouette is a contemporary adaptation of the highly functional HIGHWOOD boot, rooted in BIRKENSTOCK's heritage of foot health and orthopedic expertise. The company highlights its commitment to walking as nature intended, a core aspect of its brand identity.
The HIGHWOOD MOC LACE LOW showcases BIRKENSTOCK's distinctive DEEP BLUE FOOTBED, enhancing comfort and stability. Crafted from high-quality suede or grained leather, this moc toe shoe is designed to develop a distinctive patina over time. Available in various seasonal hues and classic tones, it caters to diverse style preferences.
The SS26 campaign, "From the Ground Up," narrates the story of the shoe as a symbol of progress and reliability. The launch emphasizes BIRKENSTOCK's dedication to craftsmanship, aligning with its shoemaking tradition established in 1774.
R. P.
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