Bois Sauvage's Strategic Focus on Chocolate

Compagnie du Bois Sauvage is enhancing its business model around three key sectors: Chocolate, Real Estate, and a new private equity investment division. Their latest newsletter highlights the acquisition of Jeff de Bruges, positioning the Chocolate segment as a central growth driver, targeting €400 million in revenue and €80 million in EBITDA by 2030. The recent results show Chocolate as the main contributor to operational growth, with proven pricing power and a strong sourcing strategy securing margins.

Jeff de Bruges, founded in 1986, has a network of over 500 stores, leveraging a mix of company-owned and franchised outlets. With 2025 revenue reaching €195 million and significant contributions to sustainable farming in Ecuador, it remains a leader in the French chocolate market. CEO Dennys Larrieu emphasizes maintaining brand strengths while fostering closer collaboration with Neuhaus, optimizing the value chain for international expansion.