Good Brands AG Increases Portfolio under Management to EUR 139 Million

Good Brands AG has focused its portfolio on high-growth, profitable consumer goods brands. The company's portfolio under management has reached EUR 139.2 million in revenue, marking a 32% increase from the previous half-year. The EBIT also showed progress, rising to EUR 10.1 million, a 6% increase. Marketing spending has been substantial at EUR 59.4 million, facilitating this growth.

In 2026, Good Brands AG invested in Natunora and mellow NOIR, expanding its portfolio to 21 companies. An exit from the performance-based fee portfolio generated a fee of EUR 1.1 million, with potential further income depending on future performance. The company continues to explore exit strategies for additional investments.

As of June 2026, the net asset value (NAV) increased to EUR 16.9 million, reflecting the portfolio's adjustments. Henrik Sabban of the Management Board emphasized the focus on brands with strong unit economics and paths to profitability.