on JCDECAUX (EPA:DEC)
JCDecaux Wins "Media Partner of the Year" in France
JCDecaux France, part of the leading global outdoor advertising company JCDecaux SE, has been honored with the "Media Partner of the Year" award by Stratégies' editorial team. The accolade, presented at the Grand Prix Stratégies de l’Innovation Média 2026, distinguishes JCDecaux's innovative initiatives aimed at enhancing media appeal and effectiveness.
Key achievements include a collaboration with Carrefour to deploy 900 digital screens, promoting data-driven retail media. The company supported Céline Dion's return to the stage with a global advertising campaign. JCDecaux also launched new digital and data initiatives to improve campaign accessibility and measurability, rolled out an international programmatic offer, and introduced a global campaign impact calculator.
These innovations position JCDecaux as a leader in data-driven and creative outdoor advertising.
R. H.
Copyright © 2026 FinanzWire, all reproduction and representation rights reserved.
Disclaimer: although drawn from the best sources, the information and analyzes disseminated by FinanzWire are provided for informational purposes only and in no way constitute an incentive to take a position on the financial markets.
Click here to consult the press release on which this article is based
See all JCDECAUX news