on MGI - Media And Games Invest SE (isin : SE0018538068)
Verve Group's LinkedIn Case Study Highlights Privacy-First Advertising Success
Verve Group SE has published a case study with LinkedIn demonstrating significant demand-side growth. The study shows LinkedIn achieved a 38% lower cost per install and a 39% lower cost per app activation using Verve’s privacy-first DSP, Dataseat, within Apple's SKAdNetwork environment.
With Apple users increasingly opting out of tracking, Verve's solutions align perfectly with the privacy-first advertising landscape. The case study emphasizes Verve's ability to deliver measurable outcomes without relying on device identifiers, thus supporting advertisers like LinkedIn in a challenging digital ecosystem.
Past successes with OTTO Group and Rovio highlight Verve's continued growth. The company is focusing on expanding its demand-side strategy and visibility among advertisers globally, aiming to enhance performance while respecting user privacy.
R. H.
Copyright © 2026 FinanzWire, all reproduction and representation rights reserved.
Disclaimer: although drawn from the best sources, the information and analyzes disseminated by FinanzWire are provided for informational purposes only and in no way constitute an incentive to take a position on the financial markets.
Click here to consult the press release on which this article is based
See all MGI - Media And Games Invest SE news