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Naoo AG Achieves Impressive Growth in Q4 2024

Naoo AG, operator of the social media app naoo, reported significant growth in Q4 2024. Downloads surged by 65%, exceeding 85,000 in total. Notably, naoo achieved 3rd position on the Swiss App Charts, marking a milestone for the company.

The app's visibility improved markedly, with 59% of users discovering naoo via the App Store search, up from 37% in Q3. This boosted the App Store conversion rate, which increased nearly fivefold to 23.3%.

User engagement also rose significantly. Likes and comments increased by 80%, while user connections grew by 50%. This activity underscores naoo's traction in the social media sphere. CFO Karl Fleetwood cites these metrics as validation of naoo’s user engagement strategy, which continues to evolve through AI-driven optimization.

R. P.

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