Naoo AG to Highlight Social Commerce at Zurich Shopping Center Forum

naoo AG, a social media and commerce platform operator, is participating as an official sponsor and keynote partner at the 19th Shopping Center Forum Switzerland. This event is significant for the Swiss shopping centre industry and retail professionals. The forum, held at Hotel Radisson Blu, Zurich Airport, gathers about 300 industry decision-makers.

Gregor Doser, Managing Director of naoo AG and former Industry Leader of Google Switzerland, delivers a keynote on "Next Level Social Media: How Social Commerce is Revolutionising Retail." Doser's presentation emphasizes naoo's role in linking digital attention with physical store visits, transforming shopping centres into measurable performance channels.

The 19th Forum features notable figures including former Swiss Federal President Dr. h.c. Adolf Ogi, and the theme is "EMOTION ECONOMY — The Hybrid Shopping Experience."