Naoo Group Solidifies Its Position in Creator-Based Marketing

Naoo AG, via its subsidiary Kingfluencers AG, collaborates with PostFinance to reinforce its presence in creator-based marketing by executing a successful annual campaign. This initiative skillfully combines several thematic areas, including a Crypto Campaign, a study on financial behavior, and Bitcoin Pizza Day, engaging ten influencers across Instagram and TikTok.

The campaign's results underscore the efficacy of long-term creator partnerships, particularly in finance, generating 4.9 million impressions, 2.4 million cumulative reach, 17,725 engagements, and 2,559 conversions. Notably, the Crypto Campaign achieved over 3.1 million impressions, surpassing KPI expectations.

Kingfluencers' positioning as a leading provider of creator-based marketing solutions is further validated, with Naoo Group demonstrating strength in combining reach, creator expertise, and data-driven activation.