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New to The Street Partners with Roadzen for Extensive Media Campaign
New to The Street, a prominent financial and business TV platform, has announced a 12-month media partnership with Roadzen Inc. The partnership will include monthly interviews with Roadzen's leadership, aired on Fox Business and Bloomberg Television. This collaboration aims to provide extensive exposure to Roadzen's AI-driven auto insurance solutions.
As part of the multi-platform strategy, commercials will be broadcast on CNBC and FOX Business Network during market hours. Additionally, strategic billboard placements in Times Square are planned. This initiative is expected to enhance Roadzen's visibility, potentially reaching over 200 million U.S. homes.
Vince Caruso, CEO of New to The Street, highlighted the importance of this partnership in showcasing Roadzen's advancements in insurance technology to a global audience. The segments will provide exclusive insights into the company's strategies and innovations.
R. P.
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