on P&P Group
Record Footfall and Charity Success at FLAiR Fürth During Festive Season
The FLAiR experience centre in Fürth, operated by P&P Group, achieved remarkable success during the Christmas season. The Wishing Tree campaign benefitting the Lebenshilfe Fürth association resulted in around 500 gifts being distributed to children and youth. This achievement represents a fivefold increase in fulfilled wishes compared to the previous year, according to General Manager Velimir Filipović.
High visitor numbers contributed to this success, with over 152,000 visitors recorded during the four Advent weekends of 2024, marking an 18% increase from the previous year. Notably, the openings of Smyths Toys and Nina von C attracted new visitors, boosting all shops and the Wishing Tree initiative.
FLAiR offers a diverse retail experience with 60 shops featuring a blend of national and international brands. The P&P Group developed the site into a popular hub after taking over the location in 2016 and rebuilding it by 2021. With daily visitor averages exceeding 10,000, further growth is anticipated with new openings, including KFC and TEDi.
R. P.
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