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Velo and McLaren Launch F1 Fan Experience Competition
Velo and the McLaren Mastercard Formula 1® Team have announced a global competition offering motorsport fans a chance to see their dreams realized during the second half of the 2026 F1 season. The "Live Your Fandom" campaign invites fans to propose unique experiences, such as sleeping beside historic cars or dining with CEO Zak Brown.
The competition, launched with a film starring drivers Lando Norris and Oscar Piastri, aims to turn fan-inspired ideas into reality, celebrating originality. Lou McEwen from McLaren Racing highlights the initiative's success in engaging fans by offering unparalleled access and experiences.
The campaign focuses on creatively engaging with fans, inviting them to share dreams on social media for a chance to be part of these fan-centered experiences.
R. H.
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