on VVV Resources Limited (isin : VGG9470B1004)
VVV Sports Limited Ventures into Pickleball with Strategic Investment
VVV Sports Limited announces a strategic alliance with Wild Pickleball Agency (WPA) to expand into the pickleball market in the EMEA region. This collaboration aims to revolutionize professional pickleball through significant investments and development plans.
Funds from this partnership will target accelerated growth, focusing on building a top-notch management team, creating a proprietary technology platform, and launching an event calendar for 2026. The emphasis will be on establishing a three-tiered competition system, from grassroots to professional circuits.
The global pickleball market is expected to grow significantly, projected at $9.6 billion by 2034. VVV's investment aligns with its recent proposal to acquire padel specialist R3 Sport Limited, positioning VVV as a dedicated sports investment vehicle in emerging and niche sports.
R. P.
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