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Wienerberger AG Acquires Italcer Group to Expand Market Reach

Wienerberger AG, a prominent provider of ecological building solutions, has signed an agreement to acquire Italcer Group. Italcer, a global producer of ceramic products with hubs in Italy and Spain, generated approximately €350 million in revenues in 2025. This acquisition is projected to enhance Wienerberger's EBITDA by over €100 million in the midterm.

Through acquiring the Italcer Group, Wienerberger aims to bolster its position in the renovation market, enhancing its presence across the building materials value chain. Initially, Wienerberger will acquire a 50% stake plus one share, with an option to purchase the remainder by 2027. This deal, financed through cash and bank loans, awaits merger control clearance, with completion expected in Q2 2026.

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